Using Photography to Personalize Your Brand with Ashton Rail
Ashton Rail is a wedding, lifestyle, and branding photographer based in Bentonville, Arkansas. She’s been shooting pictures since she was 7 years old when she was posing her dolls and stuffed animals; and that passion for storytelling with photos helped drive her to found her own business, Ashton Rail Photography.
In this interview Jennifer and Ashton discuss their new branding services program that launched in early May 2018. In a previous interview, Jennifer talked with Stephanie Manuel about the branding process and how it starts. Here Jennifer and Ashton talk about what happens next once those mood boards, fonts, power words, and color palettes are created: personalized photography that is on brand. This includes flat-lays, head shots, and staged photos with different backgrounds and outfit changes.
For those who are on a shoestring budget or who are looking to update their existing photography collection, Ashton will be offering classes on DIY professional photography using just your phone. She’ll teach you how to use your phone’s existing capabilities and lighting and editing programs to create beautifully branded photos for your business.